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Flavor Focus Reports Q2 2026

Are you looking for inspiration for your next flavor innovation in food and beverage? Or are you curious about new product activity in your category? 

Flavor Focus reports offer insights from Mintel’s Global New Products Database (GNPD) into North American launch trends, the top flavors in recent NPD, and the fastest-growing flavors.

Get the news you need to create delicious tastes and build your brand with Flavor Focus! 

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Baked Goods

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Cultured Dairy

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Ice Cream

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Flavored Alcoholic Beverages

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Flavored Water & Enhancers

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Gummy Vitamins, Minerals, & Supplements

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Refreshing Beverages

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Sugar Confectionery

Why Partner with FlavorSum:

get flavor solutions that deliver delicious results!

Whether you want to formulate with a tried-and-true flavor or innovate with a brand-new creation, having a great flavor supplier accelerates your success.

When FlavorSum originated in 2021, we set out to fill a gap. We recognized that custom flavor solutions and value-added service shouldn’t be exclusive to large CPGs. Our purpose-driven business model provides these capabilities to mid-sized and emerging food and beverage brands.

FlavorSum offers the expertise, agility, and reliability that’s essential to supporting the fast pace of the middle market. Our teams relentlessly focus on addressing the challenges associated with sourcing custom flavor solutions and delivering an exceptional customer experience.

Part of our mission is making flavor sourcing more efficient, effective, and enjoyable with best-in-class responsiveness, competitive lead times and thousands of flavors in water and oil soluble formats. Work with us to create the delicious new products your customers are craving.