2024 Food & Beverage Flavor Trends

Our flavor predictions to meet needs for energy, refreshment, delight, and new memories.

Discover the Flavor Trends in 2024 That Will Help Your Food or Beverage Brand Captivate and Connect!

As the calendar year draws to a close, interest in “what’s new, what’s next, and what’s disruptive” begins to grow. Cultural and behavioral shifts are affecting the expectations North Americans have about the taste of foods and beverages. 

Download our infographic to learn how your brand can explore flavor innovation to meet needs in 2024. Our flavor predictions address ways you can answer calls to:


Energize Me (But Hold the Jitters)


Refresh Me


Delight Me


Help Me Make Memories

Discover flavor inspiration for your 2024+ innovation plan!

Why Get Your Food & Beverage Industry Trends from FlavorSum?

Discover Trending Flavors

Flavor innovation requires the right blend of insights, historical launch success, and intuition to ensure your idea aligns with the formats and flavors people crave. With FlavorSum, you get timely, relevant market and shopper information from a North American flavoring company focused on helping you achieve your growth plan.

Work with Certified Flavorists

Partner with flavorists and applications scientists to transform your idea into a deliciously successful product launch. We can help you meet label claim goals with certified organic, natural, natural WONF, and TTB-approved flavors.

Tap Targeted Flavor Knowledge

A flavor system that delivers delicious results requires understanding of food chemistry, production processes, ingredient characteristics, packaging impact, and product stability. Our applications experts are ready to deliver flavor solutions for alcoholic and refreshing beverages, baked goods and snacks, confections, and frozen desserts.

About FlavorSum:

A Flavor Manufacturing Company Prioritizing Your Needs

Whether you want to formulate with a tried-and-true flavor or innovate with a brand-new creation, having a great flavor supplier accelerates your success.  FlavorSum ensures you have access to the resources to help you grow and the responsive agility required to keep pace with the changing needs of food and beverage buyers.

That’s why FlavorSum combines expertise, responsiveness, and infrastructure to deliver an all-in-one solution to help growing food and beverage companies improve their speed to market. Part of our mission is making flavor sourcing more efficient, effective, and enjoyable with best-in-class responsiveness, competitive lead times and thousands of flavors in water and oil soluble formats. Work with us to create the delicious new products your customers are craving.

Expand your capabilities with our in-house flavor industry experts who are relentlessly committed to your success.

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