Food and drink NPD is a nuanced and complex process. Let’s review tactics you can use to inspire your next flavor innovation project.
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Flavors for Kids: Crafting Products that Appeal to Children & Parents
Creating flavors for kids is a unique challenge. Let’s examine how food and beverage producers can craft products that appeal to both children and their parents.
WEBCAST: How the Popularity of Gummies is Transforming VMS
Are you creating gummies supplements with vitamins or other active ingredients? Our latest webcast led by FlavorSum Director of Marketing Lisa Jackson has the insights you need to know to inform your innovation plan.
Trends in Better for You Candy (Video)
Many people incorporate sweets into their lives to support mental health goals. Watch the video to learn about the trends in better-for-you candy.
2024 Food & Beverage Trends: Flavors that Captivate and Connect
In part 2 of our series about food and beverage trends, discover flavors that can captivate and connect with people in 2024, meeting needs for energy, refreshment, delight, and new memories.
2024 Food & Beverage Trends: Cultural and Behavioral Changes Affecting Innovation
Let’s explore how cultural and behavioral changes will influence food and beverage trends and 2024 product innovation.
Innovation Evolution: Ready-to-Drink Cocktail Formats Go Large to Win
The appeal of a single-serve, ready-to-drink cocktail isn’t dimming. Discover how larger formats for RTDs are meeting the evolving needs of alcoholic beverage drinkers.
Bakery Innovation: Five Steps To Mixing Up Sweet Ideas
Increase your chances of in-market success with a strategic process for generating innovative ideas. Let’s explore five steps to sweet success in bakery innovation.
Innovation Investigation: Consumer, Market, and Flavor Trends in Better for You Candy
Discover pathways to bring your favorite confections treats to life while still meeting desirable label claims with Better for You candy.
How Flavors and Colors Work Together in Food and Beverage
Explore how color plays a role in flavor selection and taste experience as we examine color trends in core food and beverage categories.
What’s for Lunch: Trends and Insights to Inspire Innovation
Discover how food and beverage manufacturers can create connections with consumers during the middle of the day.
Innovation Evolution: Nostalgic Taste Trends in Baked Snacks, Cereal, and Confections
Let’s examine nostalgia trends and ideas for food and beverage brands to innovate with nostalgic flavors and formats.
FlavorScience Episode 7: Functional Beverage
In the seventh installment of the FlavorScience series, Flavor Development Manager, Pete Sauer, creates a strawberry white tea functional beverage with caffeine.
Experience-Inspired Flavors (Video)
Watch the video to learn how flavors can transport us to different places and help us feel more connected to special moments.
WEBCAST: What’s the Next “Cool” Trend in Refreshing Beverages: Part 2
How can beverage brands align with evolving needs for functionalities and flavors? In Part 2 of our two-part webcast series about refreshing beverages, FlavorSum Director of Marketing, Lisa Jackson shares proprietary insights about North American beverage drinkers.
Innovation Evolution: Late Night Snacking Trends
Read about three late night snacking trends to guide brands’ creation of an innovative food or beverage perfect for satisfying the midnight munchies.
Predictions Spotlight: Experience-Inspired Flavors
We’re exploring our predictions for experience-inspired flavors. From new no-alcohol options to globetrotting flavors, here are the key trends to inspire your next delicious innovation.
News from IFT FIRST 2023
Discover news and food & beverage insights from IFT FIRST 2023, including details about delicious, innovative demos from FlavorSum.
Flavors to Sweeten Your Success from FlavorSum at IFT 2023
FlavorSum, a North American flavor producer, has begun construction on an expansion project that will add 35,000 square feet to its Kalamazoo facility.
WEBCAST: What’s the Next “Cool” Trend in Refreshing Beverages
Join FlavorSum Director of Marketing, Lisa Jackson as she shares refreshing beverage trends. Our webcast reveals the growing subsegments and functional claims to help inspire your product development journey!
Innovation Evolution: How New Food & Beverage Trends are Unfolding in 2023
Discover how 2023 food and beverage trends are shaping up in popular categories like dairy, bakery, beverage, alcohol, and confections.
Candy Innovation: Five Milestones on the Road to Crafting Sweet Success
How do you take candy innovation from an idea to a successful launch? Here are five milestones on your journey to crafting an irresistible confection.
Flavors for Feel Good Food and Beverages (Video)
Watch the video to learn how formulators can explore functionality using flavor as an avenue for both moderate and perceived benefits.
Predictions Spotlight: Elevated Taste Experiences
We’re taking a deeper dive into our predictions for elevated taste experiences. From dual tastes to indulgent flavors, here are key trends to help inspire your innovation journey.
The Next Generation of Delectable Desserts (Video)
What flavors and formats are trending in frozen, ambient, and chilled desserts? Let’s explore how brands can create innovative and indulgent desserts.
FlavorScience Episode 6: Snack Bar Evolution
In the sixth installment of the FlavorScience series, Applications Scientist Roseanne McGuire demonstrates how to create a delicious reduced-sugar snack bar bite.
Crafting Food and Beverage Products that Appeal to Generation X
How can you connect with older generations? Let’s explore a few Generation X food and beverage trends and how brands can engage and build connections.
Creating Genuine Connections with Millennials
Let’s review key Millennial food and beverage trends to discover how brands can engage and connect with this tech-savvy and diverse generation.
How the Snack Bar Market is Evolving to Meet Consumer Needs (Video)
Let’s take a look at how snack bar formulators are finding new and creative ways to deliver great products to their customers.
WEBCAST: The Snack Bar Evolution: Ideas for Flavor, Function, and Format
Join FlavorSum Director of Marketing, Lisa Jackson as she explores snack bar innovation ideas that align with interest in flavor, function, and format. Our webcast provides several snack bar concepts to inspire your product development journey!
Predictions Spotlight: Down to Earth Flavors
How are down-to-earth flavors, one of our 2023 predictions, emerging in NPD? Whether you’re innovating with floral, botanical, or mushroom profiles, earthy flavors can inspire your product development journey.
Creating Lasting Connections with Gen Z (Video)
Join us as we explore key attributes of Gen Z and the ways in which food and beverage brands can create connections with this diverse generation.
Innovation Evolution: The Next Generation of Delectable Desserts
What’s on the horizon for desserts? Read about the trending flavors and formats to learn how your brand can create innovative desserts that excite shoppers and inspire brand loyalty.
FlavorScience Episode 5: Ice Cream
In the fifth installment of our FlavorScience series, Senior Applications Scientist, Kelsey Cheadle walks us through crafting a delicious ice cream prototype.
How the Snack Bar Market is Evolving to Meet Consumer Needs
From 2022 to 2023, snack bars, the favorite handheld treat, will continue on the path of innovation to introduce new concepts, formats, and flavors that address unique consumer needs.
WEBCAST: Finding Sweet Success with Ice Cream
Join FlavorSum Director of Marketing, Lisa Jackson as she shares the market dynamics and consumer behaviors shaping today’s ice cream market.
Innovation Investigation: Ice Cream Trends (Video)
Let’s explore ice cream trends and recently launched products to understand what’s driving new product innovation.
Predictions Spotlight: Flavors for Feel Good Food and Beverages
Discover how our 2023 prediction, “feel good flavors” for mind, body, and soul enhancement is coming to life in the market.
Innovation Investigation: Creative Flavors and Formats in Alcoholic Beverages
How do you craft innovative alcoholic beverages? Let’s explore what people are looking for and some trending flavors and formats in this exciting frontier.
Innovation Investigation: Consumer, Market, and Flavor Trends in Ice Cream
Let’s face it; almost everyone loves ice cream. Get ready to understand what’s driving product innovation in our review of ice cream trends and recently launched products from Mintel’s Global New Products Database.
FlavorScience Episode 4: Non-Alcoholic Beverages
FlavorSum Director of Marketing, Lisa Jackson sits down with Brewing Industry Consultant, Stephen Rich and FlavorSum Senior Applications Scientist, Blake Lyon to explore the alcohol-free beverage development process, taste, and drinking experience expectations!
Building Baby Boomer Brand Loyalty In Food And Beverage
Building brand loyalty with the Baby Boomer generation starts with examining the ways food and beverage brands can engage and create connections.
Delivering Gut Health Through Foods And Beverages
Gut health has become a focus in popular and scientific media. Let’s look at how categories are innovating, what flavors are trending, and the challenges of formulating food and beverage for a healthy gut.
ICYMI: Top Trending Food and Beverage Insights from 2022
You might have needed more time to keep up with our weekly food and beverage insights, so ICYMI, here are a few flavorful highlights from the FlavorSum team.
Food & Beverage Market Trends for 2023 (Video)
Let’s explore our 2023 predictions to discover how your brand can stand out in the food and beverage space in the new year!
Creating Lasting Connections with Gen Z through Food and Beverage
Discover how food and beverage manufacturers can create and market food and beverage products to appeal to generation Z.
Food & Beverage Market Trends for 2023: Part 2: Flavors Deep Dive
Consumers are seeking flavors that feel good, offer earthiness, and elevate and recall experiences.
Food & Beverage Market Trends For 2023: Part 1
Which foods and beverages will align with consumer needs in 2023? Let’s explore some of the upcoming trends and how you can build brand loyalty.
Experiencing Travel Through Taste: Global Flavors to Inspire Innovation
Let’s explore trending internationally inspired flavors and how food and beverage innovators can help people experience travel through taste.
Webcast: Bubbling Up Success in Functional Beverages
With increased consumer focus on wellness, we set out to review the functional beverage market. Discover what’s driving growth in our latest webcast.
Flavors for Children (Video)
Let’s examine how food and beverage producers can craft products that appeal to kids and have the benefits and qualities that parents want.
Innovation Evolution: What’s Trending in Functional Beverages
Discover the latest consumer and market trends in refreshing functional beverages to inspire your new product development.
Innovation Evolution: Taking Snacking To The Next Level
Let’s examine how snacking habits are evolving, how different generations view snacks, and the innovation opportunities to create snacks that align with consumer needs.
Interview: Achieving Formulating Success in Functional Beverages
Functional beverage innovation continues at a rapid pace to meet consumer needs. Learn how to optimize your product with solutions from FlavorSum.
Innovation Evolution: What’s Next in Dairy?
Let’s check in on the dairy product market and explore ways formulators can stand out with flavorful dairy innovation that meets demand and inspires repeat purchases.
Innovation Evolution: How are New Food & Beverage Trends Unfolding in 2022?
Let’s check in with some of our 2022 predictions and examine how new food and beverage market trends are unfolding.
Webcast: Format + Flavor + Function in Gummies
With increased consumer focus on health and wellness, we set out to review the nutritional gummy market. Our latest webcast covers what’s driving growth.
What’s New in RTD Alcoholic Beverages?
Let’s explore what’s driving growth in the RTD alcoholic beverage space, including premiumization, health and wellness trends, and flavor innovation.
How to Create New Connections with Nostalgic Flavors
Nostalgic flavors offer opportunities to reimagine the classics as consumers look for ways to find comfort and stability after a turbulent two years.
Leveraging Seasonal Flavors for LTO Success
Developing a successful seasonal LTO builds on flavor associations and caters to consumers evolving needs like health goals and desire for functionality.
Webinar: Bars are Back
The snack bar category is rapidly picking up pace as COVID-19 restrictions lessen. Formulators can tap into new flavor trends to meet consumer needs.
Bakery Innovations: Exploring Format & Functionality to Satisfy Snack Cravings
Let’s explore how to create innovative bakery snacks that meet desires for wellness, functionality, and convenience while still satisfying cravings.
Enhancing Immunity Benefits Through Flavor (Video)
Learn how to enhance the relationship between immunity and flavor to create great-tasting products consumers will love.
FlavorScience Episode 1: Frozen Desserts (Video)
This video explores how to successfully formulate frozen desserts by leveraging base flavors, unique inclusions, and delicious variegates.
Enhancing Immunity Benefits Through Flavor
Let’s explore how to enhance the relationship between flavor and function to create flavorful, immunity-boosting products consumers are seeking.
How Beverage Innovation is Responding to Evolving Consumer Needs
The FlavorSum team identifies growth opportunities in several beverage segments by exploring the market, consumer, and flavor trends.